The Italian Zucchetti decided to step into the social networking era by launching an Ambrogio robot lawn mowing game to the public today. The game is made for the iPhone and the iPad, but is also available on the their website. In the game, the player is responsible for mowing the grass, and has to control where the robot goes. The goal is to mow a certain amount of the lawn before the time is up. After running out of time, the lawn starts to grow back, just as in real life.